How Can Authors & Publishers “Build Back Better” after 2020? Join Me at SF’s Mechanics’ Institute Library, 6 PM Wed. 4/21

Pathways to Publication, 2021 — Traditional? Indie? What About Amazon? Wednesday, April 21, 2021 – 6:00pm to 7:00pm PDT Presented by the Mechanics’ Institute in partnership with the San Francisco Writers Conference This event will take place via Zoom. Please register via Eventbrite and the Zoom credentials will be sent …

Happy New Year!

From my publisher, Boom-Books: We’re looking forward to a brand-new year (play it, Pete Townshend!) . . . hoping 2021 will be full of reignited friendships, collaborations, festivities, and hugs. While the late winter Left Coast Crime conference won’t resume in person until 2022, mystery writers and fans are still …

Takeaways from my Non-KDP Free Book Promo: What Flew and What Crashed

This past Friday I ran a one-day promotional giveaway of my end-of-summer novel Zapped: an Edgar Rowdey Cape Cod Mystery. I’ve described my reasons and strategy in my previous two posts. Here are the basics: Publisher: Boom-Books. Publicity platform: The Fussy Librarian. Sales platforms: Kindle/Amazon (direct via the publisher), and …

How [Not] to Run a Promo on Amazon AND Apple, Kobo, Nook, & Google

Goal: run a simultaneous book giveaway on all 5 major e-distribution sites — Kindle/Amazon, Apple/iBooks, Nook/B&N, Google Play, and Kobo. As described in my previous post, I’ve wanted to do this for ages — WITHOUT enrolling the book in KDP Select, as Amazon requires for Kindle giveaways, OR switching its …

Fault Lines: Stories by Northern California Crime Writers

It’s here! Sisters in Crime’s NorCal branch has published their (our) first-ever anthology — Fault Lines: Stories by Northern California Crime Writers — and I’m delighted that my story “Birdbrain” is in it. Brilliantly edited by Margaret Lucke, this short-fiction collection by 19 outstanding writers from all over the mystery-crime-thriller …